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Powering smarter sourcing for Indian businesses

Competitive Pricing.

For Businesses Large And Small

Civil Contractors

Dependable supply of core construction materials

Wholesalers & Traders

Consistent bulk supply of wide range of brands & products

Hardware Retailers

Exclusive range of Ply, Tiles & Bathware for premium interiors

Infrastructure Developers

High-quality materials for large to small projects

EPC Firms

End-to-end material sourcing for large-scale construction

Real Estate Developers

Full range of building materials from foundation to finish

MEP Contractors

Reliable sourcing for electrical, plumbing, and interior works

Manufacturing MSMEs

Streamlined procurement of essential industrial materials

KEI
RR Kabel
Birla Pivot Tile
Prince Pipes
Birla Aerocon
Magicrete
Supreme Bathware
Aditya Birla Chemicals
SAIL
Tata
Ultratech
V-Guard
Chettinad
Electrotherm
Gallant
Jindal Hissar
Birla Pivot Ply
JK Cement
JSW
Rashmi
Anchor

From The House Of Birla Pivot

Exclusive range of premium products

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Digital Advantage

Track your delivery status, payment history and credit on one digital platform.

Quick Access

to invoices, orders & records

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Real-Time Insights

at every step

Real-Time Insights illustration

Smart Tracking

from dispatch to delivery

Smart Tracking illustration

Instant Support

no delays, no hassle

Instant Support illustration

Flexible Financing

Credit solutions designed for your material requirements, with easy approval and competitive rates.

Tailored Financing

for your needs

Tailored Financing illustration

Collateral-Free Credit

for easy access to funds

Collateral-Free Credit illustration

Easy Approval Process

with reduced waiting time

Easy Approval Process illustration

Competitive Rates

to reduce borrowing costs

Competitive Rates illustration

Why Choose Us?

The Name You Trust

The Name You Trust

With over 165 years of excellence, the Aditya Birla Group operates across 36 countries with a market capitalization exceeding $100 billion*. At Birla Pivot, we carry this legacy forward—driving B2B sourcing with technology-led reliability and efficiency.

*as of March 2024

50,000+

SKU's

SKU's

1000+

Brands

Brands

5000Cr +

ARR

ARR

80%

Repeat Purchases

Repeat Purchases

Success stories

Yogesh Agarwal
Tricon InfraTech Pvt. Ltd.

“Exceptional Experience with Birla Pivot !”

We've had an outstanding experience with Birla Pivot, thanks to their seamless ordering process, timely deliveries and quality assurance. The Birla Pivot team was helpful, especially the RM, ensuring a smooth and efficient experience. Birla Pivot, by the Aditya Birla Group, has earned our trust as one of the most reliable platforms we've worked with.

Yogesh Agarwal, CFO

Tricon InfraTech Pvt. Ltd., Pan-India

Summit
Nirman Got Construction

“Reliable partners, competitive pricing and a seamless experience.”

As a procurement partner for multiple construction companies, we needed someone who could offer not just materials, but capital support, pricing transparency and operational ease. The ABG B2B platform delivers on all fronts—vendor management, logistics, and billing have never been smoother. A strong move by a trusted group.

Summit, Founder

Nirman Got Construction, Pan-India

Shashi Nambiar
Mantri Constructions

“Birla Pivot, backed by the Aditya Birla Group, gives us the confidence to tackle major procurement c...”

Birla Pivot, backed by the Aditya Birla Group, gives us the confidence to tackle major procurement challenges of material availability, consistency, pricing standardisation. Certification concerns are also addressed, ensuring great quality and reliability. Most importantly, Birla Pivot serves as a one-stop shop for the entire gamut of building material we need, saving significant time to focus on site operations. Kudos to the team for bringing this experience to the industry.

Shashi Nambiar, CEO

Mantri Constructions, Mumbai

Vipul Khurana
Globe Civil Projects

“Exactly what the infrastructure sector needs today.”

In a fast-moving industry like ours, procurement plays a key role. The new B2B portal from Aditya Birla solves a critical gap by offering structure and dependability. It supports companies like Globe Civil Projects to manage material sourcing more efficiently and grow sustainably.

Vipul Khurana, Founder

Globe Civil Projects, Pan-India

Shashikant Gaikwad
Ekta Industries

“Sourcing special-grade raw materials just got easier.”

In the auto components industry, we depend on special-grade raw materials that are hard to find at the right time and cost. The launch of the Aditya Birla B2B platform is a welcome step toward addressing these procurement challenges. It’s reassuring to have this kind of industry support.

Shashikant Gaikwad, Director

Ekta Industries, Pune

Ankit Garg
Aadhar Stumbh Infra Private Limited

“Supporting Government Projects with Quality & Value”

I have been handling government contracts across different states for a while now. Bulk material procurement comes with several challenges, especially in dealing with local suppliers. Birla Pivot, by the Aditya Birla Group, offers great advantages in procurement of essential building materials, including TMT rebars, that too at really competitive rates. I highly appreciate this partnership and the support Birla Pivot provides.

Ankit Garg, Director

Aadhar Stumbh Infra Private Limited

Aniruddha V. Nafrey
Arriva Designs Pvt. Ltd.

“Design Freedom, Top-notch Finishes, Birla Pivot Tiles Never Let Us Down”

We’ve worked with many tile suppliers, but Birla Pivot Tiles stands out for both range and reliability. What we truly appreciate is the design freedom they offer. It allows us to experiment and customise as per site requirements. We’ve used Birla Pivot Tiles across floors, walls, toilets, outdoors, and even on furniture like centre tables, and they’ve performed beautifully in every application. It’s a product we trust and recommend, every time.

Aniruddha V. Nafrey, Principal Architect

Arriva Designs Pvt. Ltd.

Omprakash Singh Jadon
Century 21 Town Planners Pvt. Ltd.

“Over a Year of Seamless Procurement with Birla Pivot”

We've been partnered with Birla Pivot for over a year, and it's been a rewarding experience. Their competitive, transparent pricing - especially for steel - fast response times, and seamless transactions make business effortless. With flexible payment terms, real-time tracking, and a professional, solution-driven team, Birla Pivot stands out as a dependable procurement partner.

Omprakash Singh Jadon, Purchase Department

Century 21 Town Planners Pvt. Ltd.

Hitesh Deepak Patel
Dee Vee Project Limited

“A Trusted Partner in Our Infrastructure Journey”

Birla Pivot has been a reliable partner in our infrastructure projects across Madhya Pradesh and Chhattisgarh. Their consistent quality, timely deliveries, and customised solutions have streamlined our procurement process. With transparent pricing and excellent service, they’ve exceeded our expectations at every step.

Hitesh Deepak Patel, Purchase Manager

Dee Vee Project Limited